SNACKS AND SNACKING IN AMERICA

While filming The Avengers (2012), Robert Downey Jr routinely hid food around the set so he could snack between takes. When he offered to share with his co-stars, the director let the camera keep filming. And so we end up with Iron Man offering Captain America and Hulk some of his blueberries.
Some people (particularly those who keep outgrowing their sneakers) snack on anything that stays still long enough.

February is National Snack Food Month. It was started in 1989 to “to increase consumption and build awareness of snacks during a month when snack food consumption was traditionally low” according to the Fooducate wellness community. February 15th is a particularly good day to stock up on chocolate!

According to Oxford Languages, a snack is a small amount of food eaten between meals. Snacks often differ from main meals in what they contain, portion size, consumption time, and place as well as why they`re eaten 
So, theoretically, it can be anything.  But certain foods are more likely to be chosen than others. My personal observations—totally not scientific—is that people tend to be primarily salty snackers OR sweet snackers.

Salty or Sweet?


You can find favorite junk food by state, but these are the nation’s most popular snacks, as measured by consumer opinion.

  • Jif.  (peanut butter)
  • Oreos. 
  • Lay’s.  
  • Pringles. 
  • Fritos. 
  • Snickers. 
  • Tostitos.
  • Cheetos.

And sometimes, one is not enough: according to a OnePoll survey of 2000 snackers, 60%  said snacks taste better when they’re paired together.

Celery salt and Worcestershire sauce?
  1. Cookies and cream                         39 percent
  2. Chocolate and nuts                         37 percent
  3. Popcorn and chocolate                   35 percent
  4. Chocolate and marshmallow          34 percent
  5. Chocolate and fruit                         33 percent
  6. Peanut butter and jelly                   32 percent
  7. Peanut butter and apples               30 percent
  8. Cheese and crackers                       27 percent
  9. Chips and salsa                                26 percent
  10. Chocolate and peanut butter         26 percent

Modern Snack Trends

Little Women is modern, right?


According to an article by Bridget Goldschmidt (progressivegrocer.com), Americans are snacking between meals more than ever, and eating snack foods with meals grew by 5% over the ten-year period from 2010 to 2020. She cited several conclusions.

Some people bake the cookies before eating them.
  • NPD (a national research group) also found that snacking follows a daily pattern in most U.S. households: better-for-you snacks such as fruit or yogurt are eaten in the morning; snacks like potato chips or tortilla chips are likely eaten at lunch; and sweeter snacks like chocolate candy and cookies in the evening. 
  • What drives snacking?
    • Taste
    • Satiety (how full the eater is)
    • Preferences 
    • How easy a food is to eat 
    • Time of day (health-driven motivation gives way to satiety as the day goes on)
  • The COVID-19 pandemic ramped up snacking. (How surprising is that? Not.) The NPD study cited in the article found that having enough snack foods available during the pandemic is important to 37% of consumers. These consumers’ homes are well stocked with salty snacks and frozen sweets more than other items. 
  • In many cases, the more snack food packages in the home, the more often the item is eaten, which tends to be particularly true of certain kinds of snack foods, such as salty snacks.
Wonder Woman takes her snacking seriously.
Kebabs are wonderful!

According to the survey of 2,000 American snackers mentioned above: 

  • 71 percent of all those surveyed consider themselves “snackers”
  • 66 percent said snacking brings them great joy
  • 67 percent said snacking is one of their favorite forms of stress relief
    • (No wonder snacking is up during the pandemic!)

Snacks? What Snacks?

Conan the Barbarian always steals Princess Yasimina’s snacks, but at least he shares.

48 percent of surveyed Americans have stashed their favorite treats in hidden spots around the house (often with no plans to share!).

Doctor McCoy tries to hide his snacks, but Vulcans are notorious snack sleuths.
  • 46 percent of those who had hidden snacks said they simply “don’t want to share” 
  • 53 percent said the people they live with would “eat them all” if they knew where to look

Of respondents who have ever hidden snacks, 69 percent said they’re currently doing so!

  • 72 percent said their snack stash has been discovered by someone else
  • The average person has moved a snack stash four times to try to keep it a secret.
  • 71 percent of the time partners and kids were the finders of respondents’ “snackpiles”
  • Only 6 percent of respondents have never been caught
Does time travel for fries count as a hiding place?

A few creative snack hiding places:

  • Behind the washing machine
  • Inside oatmeal containers
  • Behind books on a bookshelf
  • In the freezer, behind the broccoli
  • Under yarn piles in a knitting basket
  • On a top shelf, out of sight
  • Among cleaning supplies
  • At the bottom of the diaper bag
  • Taped to the underside of the fish tank lid
  • Behind the butter churn
  • Suspended from the ceiling, above the ceiling fan
  • In the wall, behind the vents or outlet covers


And the average respondent believes they could survive almost FIVE full months on their stockpile of snacks alone. 

Really? I’d be pressed to live 5 months on my pantry, 2 refrigerators, and a freezer! Surely that was 5 full months of snacks. 


BOTTOM LINE: In the U.S., you now know the what of snacking, and a bit of the when.

STAY TUNED: Next week I’ll delve into where and why!

Food and Drink Can Poison Your Prose!

flavor sicily anna tasca lanza
I love food. For me, eating and drinking across cultures is one of the main reasons to go somewhere new! The last time I was in Italy, I bought this book. Indeed, wherever I go, I try to buy a cookbook (written in English!).

 

For me, the danger of writing about food and drink is going overboard. Describing every dish at Thanksgiving dinner, listing all the ingredients in Bacardi Minced Fruit Pie…

 

food italy waverley root
Unless you are Waverley Root, or your book is actually about food, remember that a little goes a long way. It’s like transportation in that way. 

 

cuisine hungary george lang
So, when people come together over food, keep the focus on advancing the plot: Who says what while passing the goulash? What is the significance of Mama making veal paprikas? What are people thinking and feeling as they dig into the smashed potatoes?

 

austrian cooking helga setz
Meals can be extremely important to your plot. They can be a platform for bringing people together to show alliances, competitions, insecurities, grudges, etc. But while the dinner table is the platform, keep the focus on the action.

 

heritage spanish cooking
Another function food and drink can serve is to illustrate ethnic roots—either for the first time, or as a reinforcement. Sangria is clearly associated with Spain and Portugal in ways that beer just isn’t.
aztec way healthy living peruvian kitchen
Additionally, food and drink preferences can define your character. Does s/he drink beer or martinis? Craft beer? Single-malt scotch? Drink (and food) choices can say much about your character’s roots, socio-economic status, and self-concept.
 
classical turkish cooking ayla algar
 
So, one way food and drink can poison your prose is by focusing on the food and drink to the detriment of the plot, action, and character. But cliché food and drink is just as hazardous.
food singapore
You need to bring two people together to talk. You have them sit down with cups of coffee and cookies/pie/cake/donuts. Ho-hum. First of all, try to bring in food only when it’s relevant. So your first defense against this poison it to get them together over something less stereotyped. Oiling the teak on a boat, Setting up a museum exhibit… even gardening together!
peruvian cuisine
Your second line of defense is to add a few vivid sensory images. Consider the coffee and cookie option. Even if eating and drinking is background to the conversation, make your reader smell the coffee, feel the chew of the oatmeal, savor the sweetness, etc.

 

splendid table lynne rossetto kasper
Bottom line: Food and drink can be great or deadly—your choice!