As a young mother, employed full time, I complained to my paternal grandmother that I really needed more time. Granny said, “Honey, you have all the time there is.” Or to put it another way, as Johann Wolfgang von Goethe did, ”One always has time enough, if one will apply it well.” And there you have it, the need to set priorities.
One simplistic approach is this Peter F. Drucker quote, “Do first things first and second things not at all.” But we have to deal with more than first and second.
Eisenhower Matrix
Dwight D. Eisenhower had definite advice on how to deal with this:
Well, that’s one way, and it’s worked for lots of people in both personal and professional situations.
Note: This decision matrix would need to be considered for everything on your to-do list.
Ask yourself these questions for every task:
- Does this task contribute to my long-term goals or values? If yes, it’s important.
- Does this task have to be done right now, or face consequences? If yes, it’s urgent.
- Does this task help someone else more than it helps me? If yes, it’s possibly not important but could be urgent.
- Does this task take up more time than it’s worth? If yes, it might not be urgent or important.
I didn’t find guidance on what to do when more than one task comes up both urgent and important.
Organize Priorities

Of course some people simply organize their to-do lists.
For procrastinators, these lists might be:
- Do Tomorrow
- Do Soon
- Do Sometime
- Don’t Bother
For many procrastinators, if it weren’t for the last minute, nothing would ever get done!
Even if not consciously set, everyone lives their priorities.
- “Action expresses priorities.” (Mahatma Ghandi)
- “Your decisions reveal your priorities” (Jeff Van Gundy)
- “What you do speaks so loudly that I cannot hear what you say.” (Ralph Waldo Emerson)
- “It’s how we spend our time here, and now that really matters. If you are fed up with the way you have come to interact with time, change it.” (Marcia Wieder)
It could be argued that success requires the focus that comes from priorities. “When everything is a priority, nothing is a priority.” (Simon Fulleringer) “If you chase two rabbits, both will escape.” (Unknown)
Planning Priorities
Consider these quotes that encourage planning:
“The common man is not concerned about the passage of time, the man of talent is driven by it.” – Arthur Schopenhauer

“The most efficient way to live reasonably is every morning to make a plan of one’s day and every night to examine the results obtained.” – Alexis Carrel
“He who every morning plans the transactions of that day and follows that plan carries a thread that will guide him through the labyrinth of the most busy life.” – Victor Hugo
“Be not afraid of going slowly, be afraid only of standing still.” – Chinese Proverb
“Your future is created by what you do today, not tomorrow.” – Anonymous
“The things that matter most should never be at the mercy of the things that matter least.” – Johann Wolfgang von Goethe
Also paraphrased as “Don’t let the things that matter least, get in the way of the things that matter most.” ~ Roy T. Bennett, The Light in the Heart (2018)
“The key is not to prioritize what’s on your schedule, but to schedule your priorities.” – Stephen Covey
(BTW, I hate the word “prioritize” and other nouns that have been turned into verbs, but that’s just me.)
“Decide what you want. Decide what you are willing to exchange for it. Establish your priorities and go to work.” – H. L. Hunt
Prioritize Rest
And as you allocate time, remember to make rest a priority.

- “The time you enjoy wasting is not wasted time.” – Bertrand Russell
- “Have regular hours for work and play; make each day both useful and pleasant, and prove that you understand the worth of time by employing it well.” – Louisa May Alcott
- “Wisdom is knowing when to have rest, when to have activity, and how much of each to have.” – Sri Sri Ravi Shankar
So it all comes back to time. “The bad news is time flies. The good news is you’re the pilot.” (Michael Altshuler)
Or at least we can try to pilot our lives, for as Chaucer noted, “Time waits for no man.”
But “The best thing about the future is that it comes one day at a time.” (Abraham Lincoln)
And finally, Charles Richards said, “Don’t be fooled by the calendar. There are only as many days in the year as you make use of.”
Bottom Line: Whatever your priorities, spend your time intentionally.